Tag Archives: digital strategy
Since begin of the year, one can observe a sort of gold rush in the area of mobile banking: first was AXA Banque in France, which launched a new ‘mobile-first’ offering called Soon (addressing several markets). Not to mention other pure-play mobile banks worldwide like Moven, GoBank, Fidor, and Hello. Last week a major American…
Prosumer is a portmanteau originally formed by contracting producer with the word consumer. In a commercial environment, it describes a market segment between professional and consumer. Wikipedia Portland, the main city of Oregon, has little to do with the techie Silicon Valley or the greedy and sophisticated city which is home to Wall Street. For…
Are you an avid user of social media platforms? Yes. Who isn’t in these days: I use mostly LinkedIN, Youtube, WordPress, XING and Twitter for professional purposes and Facebook for private purposes. Internally at IBM, I use Connections, Sametime, Smallblue and other internal tools available for Sharing Content. With Clients I use ibm.com Community for…
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